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Nearly every business needs marketing, but to avoid wasting ad dollars on the wrong potential customers, you’ll need to know exactly who to target. Here are some ways to define who your target audience is and how to market to them.
With this new US law calling for more transparency, it's a good time to update your outdated menu design to avoid overwhelming your customers with clutter.
Google is a powerhouse, but did you know they have some free and easy tools for business owners? Check out our favorites.
You may have heard rumblings that Facebook is over but contrary to everyone’s panic, it likely isn’t going anywhere anytime soon.