Let us help you meet your company’s goals in an entirely new way! Integrated Marketing is a marketing strategy that combines print, personalization, and web to increase your results. It starts with a simple direct mailing and ends with immediate reporting of results.

In the beginning…
To help you achieve maximum results, we will meet with you to discuss your organization’s goals. We will brainstorm campaign strategies, conduct data base research, and begin concept development.

Creation & Design…
Next we begin planning your
Integrated Marketing Campaign. We will design a direct mail piece that will be relevant to each person receiving it by using variable images and text customized to that individual. Personalized web site landing pages will be created to record customer response to the mailing.

Production & Implementation…
After everything has been tested and approved, we will produce and mail the direct marketing piece. Your customers will be driven to their personalized web site landing page to respond to your offer.

Reporting…
You will get immediate feed back from the customer, which can be emailed directly to your sales force and management team. You will have the ability to log on to a reporting web interface to view and download campaign results. The real time reporting can be used to modify and fine tune future marketing efforts and see return on investment of the campaign.

Call us today to see how we can put a new twist on your marketing campaign.
952.447.5044 or info@cgpl.com